Breaking Barriers: How Diageo’s Johnnie Walker 1-of-1 Campaign is Redefining Whisky Marketing with AI

banktakingsDecember 4, 2025098 views

Diageo’s Johnnie Walker 1-of-1 campaign is revolutionizing the whisky industry with the use of AI. Through this innovative campaign, Johnnie Walker is offering personalized whisky bottles, created by generative AI, exclusively at Dubai Duty Free. This limited edition, AI-generated Black Label is just the beginning of a new trend in whisky marketing, set to redefine the global travel retail market.

Mixing it Up: Bacardi’s ‘Cocktail Trends 2026 Report’ Reveals Exciting Insights for the Beverage Industry

banktakingsNovember 28, 2025062 views

Bacardi’s ‘Cocktail Trends 2026 Report’ is a game-changer for the beverage industry. With a focus on global travel retail, the report delves into the latest spirits trends and mixology insights, providing a glimpse into the drink culture of 2026. From rum cocktails to premium-spirits, this report is a must-read for anyone in the bar industry looking to stay ahead of the curve.